Advertising Rates
TIME rates for U.S. and international editions (Europe, Middle East, Asia, South Pacific). Including: “Terms & Conditions” and “Specifications”. Media kit rate card information.
U.S. Rates
2020 U.S. National Edition Rates
The world’s most influential, most authoritative and largest circulation newsmagazine. National edition available weekly.
Frequency: 41x
| (USD) | ||
| Rates apply to bleed and non-bleed creative. | ||
| Circulation includes the print and digital editions of the Magazine. Qualified full-run advertisements will run in both editions. See MAGAZINE ADVERTISING TERMS AND CONDITIONS for additional information including opt-out and upgrade options. | ||
| Terms and Conditions | ||
| 4-Color Rates: | ||
| P4C | $278,400 | |
| 2/3 P4C | $237,600 | |
| 1/2 P4C | $208,800 | |
| 1/3 P4C | $125,300 | |
| 1/5 P4C | ||
| Cover 2 | $320,100 | |
| Cover 3 | $278,400 | |
| Cover 4 | $375,800 | |
| Black & White Rates: | ||
| PBW | $181,000 | |
| 2/3 PBW | $153,300 | |
| 1/2 PBW | $135,800 | |
| 1/3 PBW | $81,500 | |
| BRC Insert Cards: | ||
| Reg-Supplied | $222,700 | |
| Reg-We-Print | $278,400 | |
| Oversized-Supplied | $250,500 | |
| Oversize-We-Print | $320,100 | |
2020 U.S. Regional Edition Rates
The world’s most influential, most authoritative and largest circulation news magazine. National edition available weekly.
*2020 Rates. Rates available upon request. Please contact your sales representative for more information.
International Rates
| Time EMEA | Time Europe | Time Asia | Time South Pacific | |
|---|---|---|---|---|
| *Premium Positioning: +10% for guaranteed positioning | ||||
| 2020 | Euro | Euro | ||
| 4-Color Rates: | ||||
| Full page | € 98,800 | € 95,300 | $83,000 | $19,600 |
| Full page Premium | € 113,700 | € 109,600 | $95,450 | $22,600 |
| Cover 2 Page 1 Spread | € 237,200 | € 228,700 | $199,200 | $47,100 |
| Cover 3 | € 108,700 | € 104,800 | $91,300 | $21,600 |
| Cover 4 | € 123,500 | € 119,100 | $103,800 | $24,500 |
Last modified: June 3, 2021
